Who is
Yan Yan?

✨ Design is the Bridge

As a passionate and collaborative user experience designer, I am constantly seeking opportunities for growth in UX/UI and product design.

✨ Empathy-Driven Problem Solving

I am dedicated to leveraging design as a tool to empower individuals, transform industries, and inspire positive societal change by aligning creative processes with purposeful and impactful outcomes.

I believe that design can deliver joy, generate fresh curiosity, even bring the magic to life. The moment when people feel being cherished is when design truly sparkles through.

I believe that design can deliver joy, generate fresh curiosity, even bring the magic to life.

Product Designer, Captiv8

- Directed user research and led the end-to-end design process for Captiv8’s affiliate marketing web app, enhancing usability and engagement across B2B and B2C experiences
- Designed and iterated key features such as Hand Raisers, Commission Manager, Auto-Payment System, Messaging Center, and Onboarding Tool, driving measurable improvements in user retention and workflow efficiency
- Collaborated closely with high-profile clients, including Zara, Nike, Shiseido and Mango, to deliver tailored AMP solutions

Lead Designer, Mysa Day Spa

- Produced E-commerce website redesign, improving click-through rates and driving revenue growth
- Developed a comprehensive UI style guide, along with wireframes and high-fidelity prototypes
- Delivered marketing visuals, including banners, menus, and seasonal posters, enhancing the brand's appeal and customer engagement

Product Designer, A2C Academy

- Spearheaded the design of the A2C app and website, producing comprehensive wireframes, UI guidelines, and interactive prototypes to ensure seamless user experiences
- Developed impactful marketing visuals for A2C, including posters and social media assets, enhancing brand visibility and contributing to increased revenue growth
- Facilitated UX Design and Design Thinking courses, mentoring students in user-centered design principles and equipping them with practical tools for innovative problem-solving

Manager of Design & Creative Strategy Team, Be the Change Foundation

- Redesigned and maintained the BTC website, delivering wireframes, walkthroughs, and prototypes, increasing its local social impact
- Conducted "YouthPedia"'s branding, boosting online user engagement and participation
- Conducted design lectures and coached middle school, high school, and college students in design principles and practices

UX/UI Designer, Alchemy.us

- Delivered innovative design solutions to elevate job-hunting experience for both candidates and recruiters
- Conducted user research and competitor analysis, creating prototypes to effectively convey interaction and design concepts
- Collaborated with the business strategy team and actively contributed to strategic planning initiatives

Product Design Intern, Beach Creative

- Collaborated with cross-functional teams, including product managers, mechanical engineers, and marketing specialists
- Designed, refined, and validated solutions iteratively for the automatic cotton candy robot, "Cloud Candy"
- Developed storyboards, walkthroughs, and prototypes to communicate design concepts for mobile user experiences and interfaces

My Journey

✈️ Open to relocate / work remotely

Awards

Silver Novum Design Award Winner
Anonymousociety, 2021

Silver Novum Design Award Winner
Nemoo, 2021

2021 A' Design Award winner
Anonymousociety, 2021

2021 A' Design Award winner
Nemoo, 2021

2021 Indigo Design Award - Gold Winner
Anonymousociety, 2021

2018 IDEA finalist
Nemoo, 2018


Exhibitions

Rome International Art Fair 2023
Medina Art Gallery, Rome, Italy, 2023

The 4th Basteha Packaging Design Biennial Exhibition
Niavaran Cultural Center, Iran, 2022

Xi An Design Complex Exhibition
Xi An National Civil Aerospace Industrial Base, Xian, China, 2022

ARCHOR | 起点·终点
Arthill Gallary, London, United Kingdom, 2021

Shenzhen International Industrial Design WeekShenzhen Convention and Exhibition Center, Shenzhan, China, 2021

40 x 40 Exhibition Istanbul
Usta Design Atelier, LIstanbul, 2021

Hebei International Industrial Design Week
Rongcheng Civil Sports Center, China, 2020

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